My Blog List

Thursday 11 May 2017

Few thoughts on the 'Age of Information'

So ...  my offering for today.  Some things to mull over and discuss ....

Check out the YouTube link below on 'What the Internet is doing to our Brains'.  Take a quick look - it's a total of 4 minutes.  
https://www.youtube.com/watch?v=cKaWJ72x1rI

And for those interested - it could be worth reading the book 'Filter Bubble' by Eli Pariser.  This term was coined by the author and refers to what happens when a website algorithm selectively guesses what information a user would like to see based on previous searches.  The theory is that users get less exposure to conflicting viewpoints and then can become isolated intellectually within their own little 'informational bubble'.  I have previously mentioned this title:
http://barklycollegelibraries.blogspot.com.au/2015/

The 'personalisation tools' that Google and other information sources use increase  the chance that people are more likely to continue to be offered information that often helps to reinforce their world views.   This then goes some way towards negating other points of view - and can therefore have an impact by limiting empathy and understanding of other peoples thoughts and feelings.

Maybe take a few minutes to watch the TED talk by the author:
https://www.ted.com/talks/eli_pariser_beware_online_filter_bubbles

I'm not advocating barring Google, YouTube and so on - I doubt that I would survive in this job today without them!  There is often a perception (Filter Bubble again) that Libraries and the Internet are in some sort of competition as sources of information but in fact, truth is - we need each other in today's Age of Information and serving clients needs! 

Have an awesome day folks!

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